GroundWork is an AI operations manager built for flooring contractors. It answers leads, generates estimates, books jobs, and follows up with customers while you're on-site doing what you do best.
When you're installing floors, you can't answer the phone. When you're answering the phone, you can't install floors. Every missed call is a lost job. Every late follow-up is a customer who went with someone else. You built a 5-star reputation with your hands. Now your business needs a brain that never sleeps.
Not another app you have to learn. An employee that works while you work.
New lead comes in from your website, Angi, or HomeAdvisor. GroundWork responds in under 60 seconds with a personalized message, every single time.
Upload room photos or measurements. GroundWork calculates materials, labor, and generates a professional estimate your customer can approve on the spot.
Automatically schedules jobs based on crew availability, location proximity, and project scope. No more double-bookings or wasted drive time.
Sends appointment reminders, project updates, and post-installation check-ins. Requests reviews at the perfect moment when satisfaction is highest.
Automatically asks happy customers for Google and HomeAdvisor reviews. Monitors your online reputation and alerts you to anything that needs attention.
Posts before/after project photos to your social accounts. Runs targeted local campaigns during slow seasons. Keeps your pipeline full without you lifting a finger.
You got into this trade because you're a craftsman. GroundWork handles everything else so your reputation grows as fast as your skill.